FOR IMMEDIATE RELEASE
November 5, 2012 --- Survey shows women are looking for
shoes to dress up their outfit this holiday season. Over 75% of women surveyed
have already started shoe shopping for the holiday season, according to The International Shoe
Horn Association’s "Shoes and the Holiday Season" survey, conducted
by Targeted Market Surveys. This survey of 450 female consumers, ages 18-54 was
conducted on October 7-18.
When asked to select the type of shoe they want, 55% of the
women indicated boots, 17% flats, and 11% pumps. Somewhat surprising was that
despite all the press and buzz surrounding designer high heels, only 8% of
women selected them as they type of shoe they are shopping for.
While the survey did not ask the reason for the their
selections, Brogan Cobbler, Fashion Editor of Shoe Style Magazine commented "I'd say that although women
love designer shoes, the economy and the retail price points of them were
probably a factor. Ultimately, they want
trendy shoes at affordable prices."
The survey also revealed that the most popular way of
shopping was online (67%) followed by an independent retail shoe store (60%).
Survey data can be downloaded at: http://www.targetedmarketsurveys.com/media.asp
About Great Shoes For U:
Established in1978 by professionals with over 30 years of
experience in the shoe retail business. Currently consisting of retail stores
and an e-commerce store at GreatShoesForU.com, the GreatShoesForU Group has
shown strong growth and staying power over the years. Striving to provide
excellent customer service, GreatShoesForU employs knowledgeable and
experienced staff to manage and run all of its locations.
Note: GreatShoesForU is a fictional retail and ecommerce
shoe company. This page is part of the team project for Instant e Training's
Social Media Certification. http://www.instantetraining.com/
For more information
contact:
Jane Smith
(555) 555-5555
www.GreatShoesForU.com
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